Campaign for Protection and Welfare of Elephants

The Ministry had constituted a “Task Force on Project Elephant” to recommend measures for a more effective conservation and management regime for elephants in India. The Task Force submitted its report in 2010.One of the recommendations of the Task Force is to reach out to the people to improve conservation and welfare prospects of the elephant. In this direction, the Ministry, in partnership with the Wildlife Trust of India (WTI) has launched the nationwide ‘Haathi Mere Saathi’ campaign by unveiling the campaign mascot, logo and website of the campaign during the Elephant-8 Ministerial Meeting held in New Delhi on 24th May 2011. Other details of the campaign have not been finalized. No amount has been allocated for this campaign and the Government has not incurred any expenditure so far.