Geographical Indication (GI) certificate for unique Toda embroidery

The Geographical Indication (GI) certificate for unique Toda embroidery of hilly Nilgiris District in Tamilnadu has been handed over to a representative of the tribal community. The GI accorded in March would insulate the embroidery from being duplicated besides ensuring uniform pricing for the products. Nearly 400 Toda tribals are actively involved in the embroidery business and produce a wide range of products like shawl, table mat, wall hangings, bags and shopping bags and the certificate allowed the products to display the specific geographical location or origin. GI is a name on goods to indicate their specific geographical location or origin. Geographical Indications of Goods are defined as that aspect of industrial property which refer to the geographical indication referring to a country or to a place situated therein as being the country or place of origin of that product.