Under 12th five year plan of Indian Government Clean India Campaign was launched on 19 June 2012 at Qutab Minar, Delhi by Tourism Ministery to improve Indian heritage and to attract more tourists. There were 100 heritages likely to be cover under the project of Tourism Development Corporation (ITDC). The project involves garbage clearance, drinking water facilities, maintenance of parking lots and toilets and proper signage at the heritage complex. It also includes tourist help desks and volunteers for good management among tourists. There were number of facilities available for physically challenged person.
Delhi Government also planned to advertise the campaign message on train tickets.Radio jingles and posters were also released.
The project was launched with the plan to attract 6 million more
foreign tourists. Currently, foreign tourist rate is 5.7 million in a